How do the mobile game ads that no one likes make money, the game is free sonif anyone does care they get the game for free, but they spend so much money advertising that even if 1 out of 100 people spend 1$ it would be hard for them to profit?
In: Other
There are several things that help them earn money. First or all game is purposely made that sooner or later you’ll encounter kind of a pay wall. You’ll either have to wait through super long periods of time to progress through the game, or have to spend some money. And here’s the trick the longer you play, the bigger the chance that you’ll spend some money, and the more you spend the bigger the chance that you’ll spend some more. And also there’s such a thing as ‘Whale hunting’ (At least that’s how it’s rough translation from my native language) what that means is, the game’s are aimed not at your average casual player, they are aimed on less then one percent of players in the world that are huge spenders. I don’t remember the exact numbers, but basically this small percentage of people responsible for most of the income that f2p games have. There are some more thing to add to this but I don’t remember everything
Latest Answers