Lets say that you had a company that wants to make a brochure advertising their new product. They don’t want to spend money hiring a photographer to take photos of models to put in that brochure. They would have to find models, hire a photographer, get a location to shoot at, it’d be expensive and a waste of time. So they go to a stock photo company, and find a photo that they had professionally done that will work for their brochure. The company then pays to use that photo for their advertisements.
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