I’m seeing Affirm in lots of places lately as a way to pay the same amount of money for your purchase but over installments with zero interest. How do they make money? My only guesses are a kickback in the seller’s end or they’re selling user data. Anyone know?
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If the consumer isn’t paying interest, presumably the retailer is paying them a fee instead. Not that different from paying a credit card company a processing fee. It’s a fee worth paying for retailer because most of those sales are marginal sales that otherwise would not take place (so better to have slightly lower margin than no margin at all).
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