Labels on toothpaste

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Why are there so many different labels on toothpaste? There’s full “protection + whitening”, “deep clean”, “advanced whitening”, “advanced protection”, “repair & protect”, etc. from the same brand alone.

Is there a practical difference, or is it just a marketing scheme?

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5 Answers

Anonymous 0 Comments

Check to see sometimes there is a TM or (R) after those statements. That means they are either trying to trademark ™ or have the trademark registered. They also might have a * and that usually has a statement on box or tube that says not confirmed by fda

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