What is the difference between profit margin , gross margin , and revenue ?

508 views

What is the difference between profit margin , gross margin , and revenue ?

In: 135

22 Answers

Anonymous 0 Comments

Revenue is total money earned from sales. Gross profit is revenue minus expenses before taxes. Profit margin is gross profit as a percent of revenue.

Anonymous 0 Comments

Imagine that you make cookies , then rent a small stand to sell them:

**Revenues** is all the money you got from customers who bought your cookies.

**Gross margin** is Revenues minus all the ingredients you bought for your cookies (flour, milk eggs, I don’t know, I’m not a good cook). It would be even simpler if you bought cookies wholesale and resold them

**Profit margin** is your Gross margin minus all the other costs : the rent fee for your stand and your wages as a baker

*Edit : I took a quite a few shortcuts / oversimplifications in that ELI5, thanks to all who took the time to clarify / specify in the comments*