What is the impact of browsers no longer accepting 3rd party cookies and Apple’s Intelligent Tracking Prevention?

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I know it impacts advertisers ability to target, but would love a clearer explanation of how it works and the impact.

In: Technology

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Anonymous 0 Comments

Follow-on question: if cross-site and cross-app tracking becomes less viable, then advertisers don’t make as much money. How does that affect the economy of the web and the availability of “free” websites that make their money selling your data?

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