Who are pharmaceutical commercials for?

673 views

I guess this is a pretty US centric question but I see so many commercials for drugs to treat very specific and/or life threatening conditions. If I had one of these conditions, I would hope I wouldn’t need to “Ask my doctor about…” a drug, but rather they would just, ya know, *prescribe* it to me. Are there really enough people with diagnosed conditions who’s doctors haven’t prescribed them the corresponding treatment that these commercials are effective? I’ve never really understood it but obviously they must be effective if there’s so many of them on TV.

In: Other

9 Answers

Anonymous 0 Comments

A large part of the success of doctors in America is based on their ability to produce satisfied customers- erm- patients.

Americans are conditioned to get what they want by threatening to remove their business or, worse, ruin a doctor’s reputation.

So doctors are conditioned to give patients what they ask for, in order to keep the customer happy. I mean, patient. My bad.

[a solid read](https://opmed.doximity.com/articles/death-by-patient-satisfaction-in-the-er?_csrf_attempted=yes)

You are viewing 1 out of 9 answers, click here to view all answers.