Why do deodorant companies make products that don’t leave white marks, but don’t apply that technology to their entire range?

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Why do deodorant companies make products that don’t leave white marks, but don’t apply that technology to their entire range?

In: Economics

10 Answers

Anonymous 0 Comments

Because the ones that leave white marks work better. Some customers are willing to sacrifice effectiveness to avoid white marks, but most people who buy deodorant are more concerned about the product working well than how it looks under your clothes.

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