Why Do Humans Experience “Cute Aggression?”

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Like, that feeling where you see something super cute and you grit your teeth/clench your fists/want to squeeze it really hard. I have this feeling with extreme frequency, and I can’t find any good articles that explain why it actually happens in simple terms.

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‘Yet — there is an idea as to why a person would, in fact, feel that way. It’s possible that cuteness aggression emerged as a way to keep people from being incapacitated by their positive feelings for the thing that’s cute. If you’re overwhelmed by the adorableness of a baby, it’s less likely you’ll be able to give it the attention it deserves.

“My hypothesis is that cute aggression serves as a ‘regulating’ response when people are feeling too overwhelmed by something cute,” explains Stavropoulos. “I think when people are overwhelmed by how cute something is, and their reward system is really activated, there might be this need to regulate that overwhelming feeling, and cute aggression may serve that role.” ‘

https://www.businessinsider.com/cute-aggression-makes-us-want-to-squeeze-things-2018-12?amp

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