Sunday nights is the most coveted spot in live TV, with the potential for the largest at home audiences. Traditionally many of the most prestigious shows would be shown at 9 or 10 at night on a Sunday night in order to ensure it got maximum viewership. More viewers = more money
While once popular across all channels, over time, this time slot has now mostly been taking over by cable and premium networks (like HBO) showing their best programs at that time and broadcast stations like Fox aren’t quite as competitive there compared to going up against Game of Thrones.
NFL also has Sunday night games, which are generally the most watched NFL game of the week for the same reason, Sunday night has the potential for the largest at home audience.
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