1. A lot of people have filters on their email accounts so these scams use weird characters to skirt around the filters. Like if you send everything that mentions ‘Bitcoin’ to trash, but the scammers use ‘Bîťçøîñ’ so it slips through into your inbox
2. The scammers don’t want anyone smart enough to realise they’re being scammed, they’re looking for victims that would click regardless of the weird letters and spelling mistakes
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