Why is red the “color of power”?

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Red is everywhere – celebrities walk the red carpet, politicians wear red ties, and lots of sports teams wear it. There have even been studies showing that the same person is perceived as being more attractive when wearing red.

The question is, why? What’s the biological explanation for this?

In: Biology

8 Answers

Anonymous 0 Comments

Also, vibrant red dye for clothing was very expensive in the past so it was associated with rich people. 

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