Why is video so prevalent in social media nowadays? Often information has to be condensed to fit the time allowed and it makes it more difficult to follow rather than text
In: 3363
Because when you are reading an article, you can mostly ignore the ads. After awhile, your eyes just slide past them.
When you watch a video, the company can guarantee you have to watch 2 ads that are 15 seconds each. They can charge much more for those advertisements than they can for banner ads on pages. Thus, the content creators and hosts make more money from a video, even with the higher cost of production.
Latest Answers