While there are many great technical answers on this thread, a simpler answer may be a process known as “survivorship bias”. It seems so much harder to memorize things on purpose because you’re much more likely to notice when you forget (like on a test). Random memories that seem to appear out of nowhere usually have no reason to be challenged. In truth, almost all of the fine details of most people’s lives are forgotten fairly quickly. Our memories often fill in the gaps when it’s not so important to remember every detail.
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