I’m noticing there’s a ton of 20-minute videos on Facebook lately where people take forever to do pointless things:
– Pouring a ton of sprinkles on a cake then ironing it over the course of 20 minutes to reveal…an ugly melted cake.
– Weird exaggerated situations like being in prison and someone over the course of 20 minutes changes out of their inmate clothes into a dress and heels “behind the guard’s back”.
– Someone washing, ironing, gluing, and folding a one dollar bill and a one hundred dollar bill over the course of 20 minutes.
– Someone slowly, haphazardly splattering different paint colors on a hoodie over 20 minutes and revealing a really ugly hoodie at the end.
These videos are all in the 18 to 20 minute range. They all have click-bait-y descriptions. Some have voice overs of other people oohing and ahhing.
How are people monetizing these videos? My understanding is that one wants to post quality content to build a brand in order to make money from Facebook videos. How are people making money off of long, pointless videos?
In: Other
They get a lot of negative engagement when the ending is disappointing. And negative engagement is rewarded on YouTube
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