How does a company like Uber, which at first glance appears to have minimal operating costs, fail to turn a profit year after year?

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Let’s break it down.

>Uber takes 25% of the money from each ride on the app.

>It does not pay for any of the costs involved in the actual rides, not fuel, insurance, or vehicle costs, all that is paid by the driver.

>Their customer service is outsourced to India

>Each city they operate in requires a tiny office with very few people, simply to screen drivers

>They maintain mobile apps to operate their service.

Now, based on this, there is no reason why they should not be turning a profit on their $11.27 Billion annual revenue. What causes the $1.8 billion loss?

In: Economics

19 Answers

Anonymous 0 Comments

Uber lost billions already this year. 3 billion and some cause of stock compensation. 300 million cause of driver rewards (5 trips in a day nets you 5 bucks more, as an example). 3 billion in r and d. 1.6 billion for administrative costs. 1.2 billion for sales and marketing.

Even a few people at each office is still hundreds of thousands. The building. Support staff. Lawyers. Advertising. The list goes on. And it’s not so much just a straight up 25 percent goes to them of every ride as it might seem. A lot of rides cost them more than it earns them. 🙂

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