Why is video so prevalent in social media nowadays? Often information has to be condensed to fit the time allowed and it makes it more difficult to follow rather than text

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Why is video so prevalent in social media nowadays? Often information has to be condensed to fit the time allowed and it makes it more difficult to follow rather than text

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Anonymous 0 Comments

A big part of it ties back to this: [Facebook falsified video metrics](https://slate.com/technology/2018/10/facebook-online-video-pivot-metrics-false.html) and many news organizations and other groups pivoted to video. For some reason, even after the truth came out, nobody pivoted back.

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